Tell us about @jw.works - what is this Instagram account is about?

I started jw.works as a place to share nice photos I had the opportunity to stumble upon — usually photos about interior, cafes & food. Basically anything that caught my attention. I'd also use the account to showcase some of my own works covering graphics works, food styling, calligraphy, photography and my recent interest — baking. I hope that I would be able to deliver my stories and message through my works.

How did you get into baking despite being a full time professional graphic designer?

I got into the baking trend during the MCO period. The shift to work-from-home, time became flexible thus making it easier to do things that I'm passionate about. I mostly spend the weekends tinkering with baking pastry & making dessert so juggle between work and kitchen fun during this period is pretty much manageable.

You are great in food styling too, with such beautiful visuals of your bakes on your IG account. Does being a graphic designer help in enhancing your creativity in food styling?

Photography, by extension food styling, is generally the interest of a designer as well as an essential skill set. These skill sets and past experiences definitely became an added advantage for my contents. I would usually have a good idea of how I want the outcome to be even before making them.

Where do you get your inspiration for your recipes?

My inspiration usually comes from desserts that I've tasted myself from different parts of the world, as well as those that I came across over IG and YouTube. I like to decorate my work nicely, as such, I do a lot of research online, which in turn also gives me inspiration for my next project!

Why did you come up with Genmaicha Chocolate Ice Cream Cubes? Why did you use MOKUREN / Genmaicha for this recipe?

Made this bite-size Genmaicha ice cream for snacks! It easy and convenient to eat, It has a smooth texture and creamy umami taste, MOKUREN / Genmaicha rice aroma bitterness blends well with chocolate coating! But it do melts quick, make sure to store in fridge when needed.